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America's best truck: proven by science
 

"The Toyota Tacoma earns its 12th Vincentric Best Value in America award supported by the highest resale value, lowest repair costs, and lowest total cost of ownership in its class."

If you're buying a new pickup truck in Springfield, you probably want to be able to get the absolute best value for your dollar, right? You want a vehicle that will not only outlast the competition, but retain residual value for longer? Than you need to check out the new Toyota Tacoma truck.

With summer weather coming in hot (get it?) it’s time to get the family together and make some memories in the great outdoors. And for this very task, what better choice is there than the formidable 2016 Toyota Land Cruiser? For over fifty years, the Toyota Land Cruiser has been the finest example of an off-road adventure vehicle, providing the ideal platform to get you there in comfort and style--wherever "there" may be.

With the Scion brand ending, we were worried that we'd have to say goodbye to a couple really cool models including the Scion FR-S. However, since seeing the news at the 2016 New York Auto Show, we know that we don't have to worry about that anymore! Our favorite Japanese automaker just revealed the 2017 Toyota 86 and it's the FR-S with a new nameplate. Boasting increased engine power, new engine mapping, and a different rear differential, it should be more thrilling than ever with the aesthetic you love. See it below for more:

There's a new Prius model coming to town and it's taking up the reigns of the now-discontinued Prius Plug-In from last year. It's called the 2017 Toyota Prius Prime and this plug-in hybrid was just revealed at the 2016 New York Auto Show. With a bigger battery pack and a gorgeously dynamic design even for Prius standards, this car aims to offer 120 mpgE - a 26% increase over the previous plug-in - and a maximum combined driving range of over 600 miles! Take a look at it in the video below and learn more:

There's a new Prius model coming to town and it's taking up the reigns of the now-discontinued Prius Plug-In from last year. It's called the 2017 Toyota Prius Prime and this plug-in hybrid was just revealed at the 2016 New York Auto Show. With a bigger battery pack and a gorgeously dynamic design even for Prius standards, this car aims to offer 120 mpgE - a 26% increase over the previous plug-in - and a maximum combined driving range of over 600 miles! Take a look at it in the video below and learn more:

Pulling over to fuel up on an already lengthy road trip is no fun at all. Unless you're also parlaying the pit stop into a bathroom break for you and your co-pilots, or are planning on stocking up on travel snacks, it can be frustrating to have to pull over when all you really want to do is get to where you're going in the most expeditious manner possible.

Here in Springfield, OR, we know that the Toyota Prius has built its unrivaled reputation on delivering exceptional fuel economy ratings to drivers. After all, the Prius has been the leader of the Green Car Movement for over two decades!

But now, the 2016 Prius has raised the bar in style, capability and comfort to make it the best edition to the legendary hybrid ever built. Of course, there's no denying the Prius' new-found sense of style that's highlighted by its modern exterior design that'll turn a few heads on your drive!

The winter weather can be pretty tough on our vehicles. Keeping up with routine maintenance and regular service appointments not only prolongs your vehicle's lifetime but it also helps to catch any minor problems that might become more serious down the line. Either way, all of it sounds like a good idea to us here at Lithia Toyota of Springfield. We're happy to inform you that our onsite service and repair center is more than capable of tackling any automotive issue you be experiencing without a problem.

Our team of technicians is trained through and through to know…

The folks at Autotrader certainly know their stuff when it comes to the automotive industry and if they get excited about a new vehicle, you can bet your bottom dollar that it's something worth your time and attention! They've recently taken a drive in the 2016 Toyota RAV4 and they have a lot of great things to report. From the updated styling, to the huge interior space for passengers and cargo, to the cutting-edge technology, to the hybrid version's jaw-dropping fuel efficiency, there's nothing you won't love about it.

When was the last time one of your friends told you that their three-row SUV was capable of returning up to 28mpg ? Our guess is never, unless however, they happen to already be the proud owner of a Toyota Highlander Hybrid. Nestled comfortably in the mid-size SUV segment, the 2015 Toyota Highlander Hybrid is truly in a class of its own when it comes to efficiency.